After starting and selling two small businesses, I pursued financial trading and later worked in Real Estate private equity. This journey taught me about markets, liquidity, fundraising, investing, and managing assets. I realized the traditional approach of business brokers was backwards. Most brokers, often real estate agents, lack financial markets and private equity knowledge. They typically post your business online and wait for calls. I created Near Sail to bridge the gap for small businesses underserved by boutique investment banks.